{"product_id":"analysis-for-strategic-marketing-9780321001986","title":"Analysis for Strategic Marketing","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eAnalysis for Strategic Marketing\u003c\/strong\u003e by Rao, Vithala R.. paperback edition. ISBN: 9780321001986.\u003c\/p\u003e\n\u003cp\u003eHelps you understand the major issues of market strategy, including investigating product-market opportunities, discovering unmet consumer needs, analyzing competitors, forecasting results of strategies and allocating resources. Paper. DLC: Marketing.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"PEARSON EDUCATION","offers":[{"title":"Default Title","offer_id":44954838138933,"sku":"ByrdShop_0321001982","price":101.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780321001986_9ac3de5c-45bf-4665-98ef-caeeb383df90.jpg?v=1778656547","url":"https:\/\/atxbooks.com\/products\/analysis-for-strategic-marketing-9780321001986","provider":"ATX Books","version":"1.0","type":"link"}