{"product_id":"come-fly-with-us-a-global-history-of-the-airline-hostess-9781933112060","title":"Come Fly With Us!: A Global History of the Airline Hostess","description":"\u003cp\u003eWhen the first commercial flights took off in the 1930s  stewardesses were registered nurses whose duties included swatting flies and helping passengers read railroad timetables in the event of forced landings. In the 1950s  stewardesses were viewed as wives-in-training  as adept at preparing a babys bottle as mixing a martini. By the swinging 60s and 70s  female flight attendants were considered successful marketing tools  sporting microminis  hot pants  and buttons that read \"Pure  Sober  and Available\" to lure male business passengers on board. Come Fly with Us! explores the unique history of this industry pioneered by women  tracing changes in the flight attendants role  from flying nurse to airborne sex kitten to todays custodian of safety and service. Stunning visuals from airline archives and early flight maps  promotional brochures  and print advertisements re-create a sense of the early days and underscore the dramatic changes that have occurred in this dynamic industry.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45647076491317,"sku":"ByrdShop_1933112069","price":22.68,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781933112060.jpg?v=1781687861","url":"https:\/\/atxbooks.com\/products\/come-fly-with-us-a-global-history-of-the-airline-hostess-9781933112060","provider":"ATX Books","version":"1.0","type":"link"}