{"product_id":"communication-research-asking-questions-finding-answers-9781259870552","title":"Communication Research: Asking Questions  Finding Answers","description":"\u003cp\u003eCommunication Research: Asking Questions  Finding Answers covers basic research issues and processes  both quantitative and qualitative  appropriate for communication students with little or no previous research methods experience. The texts guiding principle is that methodological choices are made from ones research questions or hypotheses. This avoids the pitfall in which students learn one methodology or one methodological skill and then force that method to answer all types of questions. Instead of working with one methodology to answer all types of questions  students come away understanding a variety of methods and how to apply them appropriately.  Instructors and students can now access their course content through the Connect digital learning platform by purchasing either standalone Connect access or a bundle of print and Connect access. McGraw-Hill Connect is a subscription-based learning service accessible online through your personal computer or tablet. Choose this option if your instructor will require Connect to be used in the course. Your subscription to Connect includes the following: SmartBook - an adaptive digital version of the course textbook that personalizes your reading experience based on how well you are learning the content. Access to your instructors homework assignments  quizzes  syllabus  notes  reminders  and other important files for the course. Progress dashboards that quickly show how you are performing on your assignments and tips for improvement. The option to purchase (for a small fee) a print version of the book. This binder-ready  loose-leaf version includes free shipping.  Complete system requirements to use Connect can be found here:\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45651915309109,"sku":"ByrdShop_1259870553","price":101.3,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781259870552.jpg?v=1781845006","url":"https:\/\/atxbooks.com\/products\/communication-research-asking-questions-finding-answers-9781259870552","provider":"ATX Books","version":"1.0","type":"link"}