{"product_id":"consumer-behavior-7th-edition-9780130841292","title":"Consumer Behavior (7th Edition)","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eConsumer Behavior (7th Edition)\u003c\/strong\u003e by Leon Schiffman. Hardcover edition. ISBN: 9780130841292.\u003c\/p\u003e\n\u003cp\u003eThis revision of a classic book retains the market segmentation approach that has set the standard for consumer behavior study through 6 editions. Emphasizes the role of technology: the impact of technology on consumers and how they make their buying decisions is integrated throughout the text. For anyone interested in Consumer Behavior.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"PEARSON EDUCATION","offers":[{"title":"Default Title","offer_id":45251929047093,"sku":"ByrdShop_0130841293","price":65.67,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780130841292_34174310-4243-41dd-8493-603e45cb65a0.jpg?v=1781146752","url":"https:\/\/atxbooks.com\/products\/consumer-behavior-7th-edition-9780130841292","provider":"ATX Books","version":"1.0","type":"link"}