{"product_id":"disaster-communications-in-a-changing-media-world-9780124078680","title":"Disaster Communications in a Changing Media World","description":"\u003cp\u003eCommunications are key to the success of disaster mitigation  preparedness  response  and recovery. Accurate information disseminated to the general public  to elected officials and community leaders  as well as to the media  reduces risk  saves lives and property  and speeds recovery. Disaster Communications in a Changing Media World  Second Edition  provides valuable information for navigating these priorities in the age of evolving media. The emergence of new media like the Internet  email  blogs  text messaging  cell phone photos  and the increasing influence of first informers are redefining the roles of government and media. The tools and rules of communications are evolving  and disaster communications must also evolve to accommodate these changes and exploit the opportunities they provide. Disaster Communications in a Changing Media World  Second Edition  illuminates the path to effective disaster communication  including the need for transparency  increased accessibility  trustworthiness and reliability  and partnerships with the media. Includes case studies from recent disasters including Hurricane Sandy  the 2011 tsunami in Japan  and the Boston Marathon bombings Demonstrates how to use blogs  text messages  and cell phone cameras  as well as government channels and traditional media  to communicate during a crisis Examines current social media programs conducted by FEMA  the American Red Cross  state and local emergency managers  and the private sector Updated information in each chapter  especially on how social media has emerged as a force in disaster communications\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45789806690357,"sku":"ByrdShop_0124078680","price":39.56,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780124078680.jpg?v=1784699719","url":"https:\/\/atxbooks.com\/products\/disaster-communications-in-a-changing-media-world-9780124078680","provider":"ATX Books","version":"1.0","type":"link"}