{"product_id":"entrepreneurship-9780078112843","title":"Entrepreneurship","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eEntrepreneurship\u003c\/strong\u003e by Peters, Michael. hardcover edition. ISBN: 9780078112843.\u003c\/p\u003e\n\u003cp\u003eEntrepreneurship, by Robert Hisrich, Michael Peters and Dean Shepherd has been designed to clearly instruct students on the process of formulating, planning, and implementing a new venture. Students are exposed to detailed descriptions of ‘how to’ embark on a new venture in a logical manner. Comprehensive cases at the end of the text have been hand-picked by the authors to go hand-in-hand with chapter concepts.\n\nThe superb author team of Hisrich, Peters, and Shepherd draw from their distinct backgrounds to create a book that addresses the dynamics of today’s entrepreneurial challenges. From Bob Hisrich’s expertise in global entrepreneurship to Mike Peter’s background as a both a real-life entrepreneur and academic to Dean Shepherd’s current research on cognition and entrepreneurial mindset, this book balances the crucial line between modern theory and practice.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":45255153156149,"sku":"ByrdShop_0078112842","price":61.53,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780078112843_6dfb90e6-2897-43cb-954a-0d9c585769d8.jpg?v=1779923090","url":"https:\/\/atxbooks.com\/products\/entrepreneurship-9780078112843","provider":"ATX Books","version":"1.0","type":"link"}