{"product_id":"entrepreneurship-the-art-science-and-process-for-success-9781260682427","title":"ENTREPRENEURSHIP: The Art  Science  and Process for Success","description":"\u003cp\u003eEntrepreneurship: The Art  Science  and Process for Success  emphasizes three core tenets necessary to start an entrepreneurial venture:  The Art of turning an entrepreneurial venture into a success. The Science of practice as the heart of starting and running a successful entrepreneurial venture. The Process that tie these two areas together into a coherent and organized business.  With its adaptive learning tools  students learn the art  science  and process of designing  starting  and managing a small business. Through its real-world approach  students are placed in the roles of a financial analyst  marketer  and business owners  and think critically to develop their plan to survive in the ever-changing business world. Rather than have a chapter on designing a building a plan  the authors built the entire book around it so that at the end of the course the students will have crafted their own business plans.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45651922026549,"sku":"ByrdShop_1260682420","price":433.07,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781260682427.jpg?v=1781845379","url":"https:\/\/atxbooks.com\/products\/entrepreneurship-the-art-science-and-process-for-success-9781260682427","provider":"ATX Books","version":"1.0","type":"link"}