{"product_id":"foundations-of-marketing-9781111580162","title":"Foundations of Marketing","description":"\u003cp\u003ePopular with readers from all backgrounds and interest levels  FOUNDATIONS OF MARKETING  5th Edition introduces you to the essentials and latest trends in marketing with strong visuals and stimulating  timely discussions. Meaningful coverage of current marketing strategies and concepts includes social media  entrepreneurship  sustainability  globalization  customer relationship management  supply chain management  and e-commerce models. Emerging topics  such as social and environmental responsibility  entrepreneurship  and marketing during transitional times depict the changing nature of business  keeping you in touch with and prepared for a competitive world. Illustrating the issues with captivating photos  screenshots  advertisements  and examples from real life  FOUNDATIONS OF MARKETING  5th Edition also offers a variety of modern learning supplements  such as podcasts  videos  and an interactive marketing plan  to help you develop the practical decision-making skills you need for professional success.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45279849873461,"sku":"ByrdShop_1111580162","price":73.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781111580162.jpg?v=1780613649","url":"https:\/\/atxbooks.com\/products\/foundations-of-marketing-9781111580162","provider":"ATX Books","version":"1.0","type":"link"}