{"product_id":"glorious-technicolor-the-movies-magic-rainbow-ninetieth-anniversary-edition-9780964706507","title":"Glorious Technicolor: The Movies' Magic Rainbow; Ninetieth Anniversary Edition","description":"\u003cp\u003eThis is a full account of the dazzling Technicolor years that turned the screen from silver to every color of the rainbow. Here in one volume are the films  the stars  the showmen and all the elements behind the phenomenon that changed movies forever. Beautiful film stills and rare behind-the-scenes photos taken on the sets of memorable Technicolor movies highlight the personalities and stories behind the making of the movies. From the long struggle to bring perfect color to motion pictures  to the restoration of classic features and the evolution of digital technologies  Technicolor has redefined the movie-going experience.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45647232827445,"sku":"ByrdShop_0964706504","price":41.35,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780964706507.jpg?v=1781690288","url":"https:\/\/atxbooks.com\/products\/glorious-technicolor-the-movies-magic-rainbow-ninetieth-anniversary-edition-9780964706507","provider":"ATX Books","version":"1.0","type":"link"}