{"product_id":"graphic-design-the-new-basics-the-new-basics-bestselling-introduction-to-graphic-design-book-9781616893255","title":"Graphic Design: The New Basics: The New Basics (Bestselling Introduction to Graphic Design Book)","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eGraphic Design: The New Basics: The New Basics (Bestselling Introduction to Graphic Design Book)\u003c\/strong\u003e by Lupton, Ellen. hardcover edition. ISBN: 9781616893255.\u003c\/p\u003e\n\u003cp\u003e\"A longstanding excellent primer, in an equally excellent updated edition.\"—Print\n\nEllen Lupton and Jennifer Cole Phillipss celebrated introduction to graphic design, available in a revised and updated edition.Graphic Design: The New Basics explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary. From logos to letterhead to complex website design, this is a graphic design book for everyone, no matter your design project or focus.\n\nTopics include:\n\n• Color\n• Texture\n• Rhythm and balance\n• Hierarchy\n• Layers\n• Grids\n• And much more!\n\nThe new revised edition features new chapters on:\n\n• Visualizing data\n• Typography\n• Modes of representation\n• Gestalt principles\n\nSixteen new pages of student and professional work covering such topics as working with grids and designing with color make this a course adoption favorite in any graphic design program and graphic design school. Graphic Design: The New Basics is an invaluable introduction to the field of graphic design from two accomplished designers and design educators.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Princeton Architectural Press","offers":[{"title":"Default Title","offer_id":44954411565109,"sku":"ByrdShop_1616893257","price":43.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781616893255_c5b517aa-d8db-42cc-abbd-8cb609e51aac.jpg?v=1778783724","url":"https:\/\/atxbooks.com\/products\/graphic-design-the-new-basics-the-new-basics-bestselling-introduction-to-graphic-design-book-9781616893255","provider":"ATX Books","version":"1.0","type":"link"}