{"product_id":"henderson-on-corporate-strategy-9780890115268","title":"Henderson on Corporate Strategy","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eHenderson on Corporate Strategy\u003c\/strong\u003e by Henderson, Bruce D.. hardcover edition. ISBN: 9780890115268.\u003c\/p\u003e\n\u003cp\u003eBruce Hendersons Contribution to World GDP Growth is profound. He is with BCG the Company he founded ,educated thousands of companies world-wide to become virtuous corporations. He encouraged strategy using simple models of the Experience Curve, the Growth Share Matrix and the Merit of a Portfolio of Businesses using the Rule of 3 to position an effective mix of business. Warren Buffett, Jack Welch, and many others became master executers of his principles.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Brand: Harpercollins College Div","offers":[{"title":"Default Title","offer_id":44945793384501,"sku":"ByrdShop_0890115265","price":227.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780890115268_86655ff5-2061-47c5-91c0-93c602a6519f.jpg?v=1778794513","url":"https:\/\/atxbooks.com\/products\/henderson-on-corporate-strategy-9780890115268","provider":"ATX Books","version":"1.0","type":"link"}