{"product_id":"high-concept-9780385486941","title":"High Concept","description":"\u003cp\u003eWhat Hit and Run was to Hollywood financial impropriety  and what Youll Never Eat Lunch in This Town Again was to sex  drugs  and self-destruction  High Concept is to the evolution of todays driving business philosophy and simultaneous back-lot grotesqueries of the contemporary entertainment industry.  Using the life and career of producer Don Simpson as a point of departure  High Concept takes readers on a riveting journey inside the Hollywood of the 1980s and 1990s. Throughout the period  Simpson and his partner  Jerry Bruckheimer  were the most successful independent producers in the history of moviemaking  responsible for the hit films Flashdance  Beverly Hills Cop  Top Gun  Crimson Tide  Bad Boys  and The Rock. Widely credited with the genesis of the \"tentpole \" or \"event \" business strategy  which could make a studios year in a single shot  Simpson had an uncanny ability to boil down a movie into an easily salable product. His films generated billions of dollars at the box office  and today his business philosophy continues to drive the fortunes of the major studios  where $100 million blockbusters are now the norm.  But at the same time that his vision was driving the Hollywood bottom line  Simpsons lifestyle epitomized the pervasive dark side of the industrys power base. Through intensive research and interviews with sources throughout the film community  Charles Fleming chronicles how Simpson made his mark as a young executive at Paramount  gradually gained entry into a small circle of friends  and gratified himself beyond recognition. His legendary consumption knew no bounds. This unrestrained excess killed him and sent a warning cry throughout the industry.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":67893960441909,"sku":"ByrdShop_0385486944","price":61.03,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780385486941.jpg?v=1793763850","url":"https:\/\/atxbooks.com\/products\/high-concept-9780385486941","provider":"ATX Books","version":"1.0","type":"link"}