{"product_id":"intercultural-business-communication-9780132971270","title":"Intercultural Business Communication","description":"\u003cp\u003eDirected primarily toward business majors  this text also provides practical content to current and aspiring industry professionals. With the globalization of the world economy  it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make readers aware of these differences  Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries  write business letters in different societies  and includes the general dos and donts in international business.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44430770405429,"sku":"ByrdShop_0132971275","price":101.67,"currency_code":"USD","in_stock":true}],"url":"https:\/\/atxbooks.com\/products\/intercultural-business-communication-9780132971270","provider":"ATX Books","version":"1.0","type":"link"}