{"product_id":"introduction-to-communication-studies-studies-in-culture-communication-9780415596497","title":"Introduction to Communication Studies (Studies in Culture \u0026 Communication)","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eIntroduction to Communication Studies (Studies in Culture \u0026amp; Communication)\u003c\/strong\u003e by Fiske, John. paperback edition. ISBN: 9780415596497.\u003c\/p\u003e\n\u003cp\u003eThis revised edition of a now classic text includes a new introduction by Henry Jenkins, explaining Why Fiske Still Matters for todays students, followed by a discussion between former Fiske students Ron Becker, Elana Levine, Darrell Newton and Pamela Wilson on the theme of Structuralism and Semiotics, Fiske-Style. Both underline the continuing relevance of this foundational text in communication studies.\n\nHow can we study communication? What are the main theories and methods of approach?\nThis classic text provides a lucid, accessible introduction to the main authorities in the field of communication studies, aimed at students coming to the subject for the first time. It outlines a range of methods of analysing examples of communication, and describes the theories underpinning them. Thus armed, the reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes, and to see them with new eyes.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Routledge","offers":[{"title":"Default Title","offer_id":44985833259061,"sku":"ByrdShop_0415596491","price":25.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780415596497_8f560298-d979-4bd5-8588-7ff09e421482.jpg?v=1778820554","url":"https:\/\/atxbooks.com\/products\/introduction-to-communication-studies-studies-in-culture-communication-9780415596497","provider":"ATX Books","version":"1.0","type":"link"}