{"product_id":"making-in-america-from-innovation-to-market-9780262019910","title":"Making in America: From Innovation to Market","description":"\u003cp\u003eHow America can rebuild its industrial landscape to sustain an innovative economy. America is the world leader in innovation  but many of the innovative ideas that are hatched in American start-ups  labs  and companies end up going abroad to reach commercial scale. Apple  the superstar of innovation  locates its production in China (yet still reaps most of its profits in the United States). When innovation does not find the capital  skills  and expertise it needs to come to market in the United States  what does it mean for economic growth and job creation? Inspired by the MIT Made in America project of the 1980s  Making in America brings experts from across MIT to focus on a critical problem for the country. MIT scientists  engineers  social scientists  and management experts visited more than 250 firms in the United States  Germany  and China. In companies across Americafrom big defense contractors to small machine shops and new technology start-upsthese experts tried to learn how we can rebuild the industrial landscape to sustain an innovative economy. At each stop  they asked this basic question: When you have a new idea  how do you get it into the market? They found gaping holes and missing pieces in the industrial ecosystem. Even in an Internet-connected world  proximity to innovation and users matters for industry. Making in America describes ways to strengthen this connection  including public-private collaborations  new government-initiated manufacturing innovation institutes  and industry\/community college projects. If we can learn from these ongoing experiments in linking innovation to production  American manufacturing could have a renaissance.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45651899023413,"sku":"ByrdShop_0262019914","price":135.25,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780262019910.jpg?v=1781844487","url":"https:\/\/atxbooks.com\/products\/making-in-america-from-innovation-to-market-9780262019910","provider":"ATX Books","version":"1.0","type":"link"}