{"product_id":"managing-health-care-business-strategy-9781284081107","title":"Managing Health Care Business Strategy: .","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eManaging Health Care Business Strategy: .\u003c\/strong\u003e by Moseley III, George B.. hardcover edition. ISBN: 9781284081107.\u003c\/p\u003e\n\u003cp\u003eManaging Health Care Business Strategy explores the most important aspects of planning and implementing strategy in a health care organization in very practical, actionable language with relevant, real-life and hypothetical examples throughout. Using simple, accessible language, the author explains everything you need to know to get started managing strategy in a health care organization. The book includes a description of the basic multi-step process of creating and then managing a strategic plan, as well as specific strategic options (merger\/acquisition, reorganization, joint venture) and some of the popular tools for analyzing strategic situations (balanced scorecard, Six Sigma, SWOT). The second edition is a major expansion offering 10 additional chapters that examine the finer details of formulating and implementing strategic initiatives. The Second Edition: • Explores the most commonly used strategy options along with practical guidelines on when and how to use them • Examines to the strategic contributions of key business functions including finance, marketing, human resources, and legal • Looks at general factors in the management of organizations that have a direct bearing on the execution of their strategies Perfect for those pursuing a career in health care management, health care leadership, biotech entrepreneurs, technology startups, government administrators, and more, Managing Health Care Business Strategy offers a framework of widely-accepted strategic planning principles coupled with practical advice on how they work in the real-world. The book is appropriate for graduate and undergraduate courses (in schools of business, public health, medicine, hospital administration, public administration, law), community college programs, continuing education, and professional education.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Jones \u0026 Bartlett Learning","offers":[{"title":"Default Title","offer_id":45254460211253,"sku":"ByrdShop_1284081109","price":63.31,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781284081107_5ffc0d26-b79c-4db8-849a-1d36d17b4451.jpg?v=1779959882","url":"https:\/\/atxbooks.com\/products\/managing-health-care-business-strategy-9781284081107","provider":"ATX Books","version":"1.0","type":"link"}