{"product_id":"marketing-9781260575699","title":"Marketing","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eMarketing\u003c\/strong\u003e by Roger Kerin. paperback edition. ISBN: 9781260575699.\u003c\/p\u003e\n\u003cp\u003eISBN: 9781260575699 is an International Student Edition of Marketing 15th Edition by: Roger A. Kerin and Steven W. Hartley This ISBN: 9781260575699 is Textbook only. It will not come with online access code. Online Access code (should only be purchased when required by an instructor ) sold separately at other ISBN. The content of of this title on all formats are the same. Engagement. Leadership. Innovation. This market leader remains the most rigorous, business-oriented title on the market! Translated into 10+ languages and supported an extensive instructor resources package, Kerin 15e is up-to-date with additional emphasis on financial, social media, marketing metrics, and decision-making.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"McGraw-Hill Education","offers":[{"title":"Default Title","offer_id":45254461358133,"sku":"ByrdShop_1260575691","price":59.54,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781260575699_ecb3ca8b-03f2-4a85-9460-70183676d752.jpg?v=1779959981","url":"https:\/\/atxbooks.com\/products\/marketing-9781260575699","provider":"ATX Books","version":"1.0","type":"link"}