{"product_id":"mediaimpact-an-introduction-to-mass-media-mindtap-course-list-9781133311386","title":"Media\/Impact: An Introduction to Mass Media (MindTap Course List)","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eMedia\/Impact: An Introduction to Mass Media (MindTap Course List)\u003c\/strong\u003e by Biagi, Shirley. paperback edition. ISBN: 9781133311386.\u003c\/p\u003e\n\u003cp\u003eFrom media history to todays rapid-fire changes, MEDIA\/IMPACT takes you on a tour of the events, people, money, and technologies that have shaped the mass media industries. Known for its engaging writing style, currency, and visual appeal, this book explores the converged mass media--its industries and support industries as well as the legal, ethical, social, global, and technological issues that these business face very day. The totally re-designed eleventh edition gives special emphasis to convergence--how the mass media industries are intersecting to deliver content and how audiences are adapting to the new mass media marketplace. Youll also gain an insiders look at what its like to work in each industry.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Cengage Learning","offers":[{"title":"Default Title","offer_id":44985955385397,"sku":"ByrdShop_1133311385","price":53.35,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781133311386_74c4ff92-adcf-4508-aefe-dadfb692ccb7.jpg?v=1778866928","url":"https:\/\/atxbooks.com\/products\/mediaimpact-an-introduction-to-mass-media-mindtap-course-list-9781133311386","provider":"ATX Books","version":"1.0","type":"link"}