{"product_id":"norman-rockwells-world-of-scouting-a-fireside-book-9780671412326","title":"Norman Rockwell's World of Scouting (A Fireside Book)","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eNorman Rockwell's World of Scouting (A Fireside Book)\u003c\/strong\u003e by William Hillcourt. paperback edition. ISBN: 9780671412326.\u003c\/p\u003e\n\u003cp\u003eIn the fall of 1912, 18-year-old Norman Rockwell walked into the offices of Boys Life looking for work. When he left, he had his first commission to do a magazine illustration and had begun a relationship with the Boy Scouts of America that would last for more than 60 years. Rockwell became the visual spokesman for Scouting, bringing its spirit and ideals to life through hundreds of now-classic paintings.\n\nThroughout his life, he remained deeply patriotic, and he frequently used heroic symbols, especially the American flag, to communicate patriotic values to Boy Scouts. Every year but two from 1925 through 1976, Norman Rockwell did a painting for the annual Boy Scout calendar published by Brown \u0026amp; Bigelow. Each painting presented an image of idealized Scouts in worthy action, and always with meticulously accurate uniforms and equipment. By 1929, the Boy Scout calendar was the most popular in America, and it remained so for many years.\n\nIn the sixties, Rockwells focus broadened to include many more minority and foreign Scouts. His calendar paintings for the world jamboree years of 1963 and 1967 both depicted Scouts of various nations joyously united.\n\n\"The common places of America are to me the richest subjects in art,\" he once said. \"Boys batting flies on vacant lots; girls playing jacks on front steps; old men plodding home at twilight; all these arouse feelings in me.\"\n\nRockwells illustrations almost defined America in the middle part of the 20th century; they certainly helped define Scouting. His career spanned nearly the whole history of the Boy Scouts to date, encompassing an age during which both America and the Boy Scouts grew immensely, a period, as Rockwell wrote, \"when America believed in itself. I was happy to be painting it.\" The artist died in 1978 at the age of 84.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Fireside","offers":[{"title":"Default Title","offer_id":44948410400821,"sku":"ByrdShop_0671412329","price":61.47,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780671412326_810a3aca-7f1b-411d-b226-d5d1179e792a.jpg?v=1781339305","url":"https:\/\/atxbooks.com\/products\/norman-rockwells-world-of-scouting-a-fireside-book-9780671412326","provider":"ATX Books","version":"1.0","type":"link"}