{"product_id":"parentonomics-an-economist-dad-looks-at-parenting-9780262514972","title":"Parentonomics: An Economist Dad Looks at Parenting","description":"\u003cp\u003eWhat every parent needs to know about negotiating  incentives  outsourcing  and other strategies to solve the economic management problem that is parenting. Like any new parent  Joshua Gans felt joy mixed with anxiety upon the birth of his first child. Who was this blanket-swaddled small person and what did she want? Unlike most parents  however  Gans is an economist  and he began to apply the tools of his trade to raising his children. He saw his new life as one big economic management problemand if economics helped him think about parenting  parenting illuminated certain economic principles. Parentonomics is the entertaining  enlightening  and often hilarious fruit of his research. Incentives  Gans shows us  are as risky in parenting as in business. An older sister who is recruited to help toilet train her younger brother for a share in the reward given for each successful visit to the bathroom  for example  could give the trainee drinks of water to make the rewards more frequent. (Economics later offered another  better toilet training solution: outsourcing. For their third child  Gans and his wife put it in the hands of professionalsthe day care providers.) Gans gives us the parentonomic view of delivery (if the mother shares her pain by yelling at the father  doesnt it really create more aggregate pain?)  sleep (the screams of a baby are like an offer: Ill stop screaming if you give me attention)  food (a question of marketing)  travel (the best thing you can say about traveling with children is that they are worse than baggage)  punishment (and threat credibility)  birthday party time management  and more. Parents: if youre reading Parentonomics in the presence of other people  youll be unable to keep yourself from reading the funny parts out loud. And if youre reading it late at night and wake a child with your laughterwell  youll have some guidelines for negotiating a return to bed.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45648338878517,"sku":"ByrdShop_0262514974","price":32.25,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780262514972.jpg?v=1781716411","url":"https:\/\/atxbooks.com\/products\/parentonomics-an-economist-dad-looks-at-parenting-9780262514972","provider":"ATX Books","version":"1.0","type":"link"}