{"product_id":"photography-business-secrets-the-savvy-photographers-guide-to-sales-marketing-and-more-9781118488409","title":"Photography Business Secrets: The Savvy Photographer's Guide to Sales  Marketing  and More","description":"\u003cp\u003eGive your photography business an edge with these professional insights There are already more than 150 000 professional photographers in the U.S.  according to Department of Labor statistics  and thousands of serious amateurs are continually seeking to become established. Whether yours is a new or long-standing photography business  you have plenty of competition. Lara White has collected the best advice from her popular photography business website  Photomint.com  into this guide for your reference. She covers establishing your brand  defining policies  setting prices  creating a marketing plan  networking  and a great deal more. Photography is a rapidly growing industry  placing both established and beginning photographers in tough competition for business Author Lara White runs a popular website teaching successful business strategies to photographers; this book collects and organizes valuable information to help newcomers get started and existing businesses grow Covers business fundamentals including establishing a brand  defining studio policies  setting pricing  creating a marketing plan  understanding your audience  networking  and effective social media marketing Provides proven tips for building a successful photography business Photography Business Secrets is packed with advice that can help your photography business succeed and thrive  even in todays economy.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45953278967861,"sku":"ByrdShop_1118488407","price":20.55,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781118488409.jpg?v=1788183915","url":"https:\/\/atxbooks.com\/products\/photography-business-secrets-the-savvy-photographers-guide-to-sales-marketing-and-more-9781118488409","provider":"ATX Books","version":"1.0","type":"link"}