{"product_id":"scenario-planning-the-link-between-future-and-strategy-9780333993170","title":"Scenario Planning: The Link Between Future and Strategy","description":"\u003cdiv class=\"book-description\"\u003e\n\u003cp\u003e\u003cstrong\u003eScenario Planning: The Link Between Future and Strategy\u003c\/strong\u003e by Lindgren, Mats. hardcover edition. ISBN: 9780333993170.\u003c\/p\u003e\n\u003cp\u003eRecent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long term competition and performance. The authors have drawn upon examples and cases to develop a new model for scenario planning that is closely integrated with strategy. They argue that the concept of scenario planning is as much an art as a practical management tool.\u003c\/p\u003e\n\u003c\/div\u003e","brand":"MACMILLAN","offers":[{"title":"Default Title","offer_id":44965278351413,"sku":"ByrdShop_0333993179","price":58.75,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780333993170_02986642-826a-4c2d-b9a1-8461bcda8358.jpg?v=1781402296","url":"https:\/\/atxbooks.com\/products\/scenario-planning-the-link-between-future-and-strategy-9780333993170","provider":"ATX Books","version":"1.0","type":"link"}