{"product_id":"scrum-product-ownership-balancing-value-from-the-inside-out-9780988502628","title":"Scrum Product Ownership: Balancing Value from the Inside Out","description":"\u003cp\u003eWhen it was first published in 2009  Scrum Product Ownership was the first book to address the Product Owner role in detail. It was a breakthrough guide in how to drive high quality and customer value  while maintaining a singular focus on agile delivery principles. Fast forward to 2013 and much has changed.Scrum and the other agile methods are dominating the mainstream and new success stories seem to be forthcoming daily. However  there are still challenges and many surround the Product Owner role: scaling Scrum  sustaining quality  delivering and measuring value  providing team leadership  being a part of organizational transformation  and simple survival are all still in play. In other words  the role is still just plain HARD. The Second Edition of Scrum Product Ownership is being delivered to help with todays challenges. It has more practical advice  real-world tactics  and more stories. It provides a framework of ideas to help todays Product Owners and their teams to better Deliver the Goods. However  it remains true to its heritage of guiding you towards becoming a GREAT Product Ownerfrom the Inside Out.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45646955806773,"sku":"ByrdShop_0988502623","price":34.07,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780988502628.jpg?v=1781683227","url":"https:\/\/atxbooks.com\/products\/scrum-product-ownership-balancing-value-from-the-inside-out-9780988502628","provider":"ATX Books","version":"1.0","type":"link"}