{"product_id":"textual-poachers-television-fans-and-participatory-culture-studies-in-culture-and-communication-9780415905725","title":"Textual Poachers: Television Fans and Participatory Culture (Studies in Culture and Communication)","description":"\u003cp\u003e\"Get a life\" William Shatner told Star Trek fans. Yet  as Textual Poachersargues  fans already have a \"life \" a complex subculture which draws its resources from commercial culture while also reworking them to serve alternative interests. Rejecting stereotypes of fans as cultural dupes  social misfits  and mindless consumers  Jenkins represents media fans as active producers and skilled manipulators of program meanings  as nomadic poachers constructing their own culture from borrowed materials  as an alternative social community defined through its cultural preferences and consumption practices. Written from an insiders perspective and providing vivid examples from fan artifacts  Textual Poachers offers an ethnographic account of the media fan community  its interpretive strategies  its social institutions and cultural practices  and its troubled relationship to the mass media and consumer capitalism. Drawing on the work of Michel de Certau  Jenkins shows how fans of Star Trek  Blakes 7  The Professionals  Beauty and the Beast  Starsky and Hutch  Alien Nation  Twin Peaks  and other popular programs exploit these cultural materials as the basis for their stories  songs  videos  and social interatctions. Addressing both academics and fans  Jenkins builds a powerful case for the richness of fan culture as a popular response to the mass media and as a challenge to the producers attempts to regulate textual meanings. Textual Poachers guides readers through difficult questions about popular consumption  genre  gender  sexuality  and interpretation  documenting practices and processes which test and challenge basic assumptions of contemporary media theory.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45646892367925,"sku":"ByrdShop_0415905729","price":95.11,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780415905725.jpg?v=1781680434","url":"https:\/\/atxbooks.com\/products\/textual-poachers-television-fans-and-participatory-culture-studies-in-culture-and-communication-9780415905725","provider":"ATX Books","version":"1.0","type":"link"}