{"product_id":"the-aims-of-argument-a-brief-guide-9780073383842","title":"The Aims of Argument: A Brief Guide","description":"\u003cp\u003eThe Aims of Argument  a comprehensive text for teaching argument  recognizes that people argue with a range of purposes in mind: to inquire  to convince  to persuade  and to negotiate. It offers a clear  logical learning sequence rather than merely a collection of assignments: inquiry is the search for truth  what we call an earned opinion  which then becomes the basis of efforts to convince others to accept our earned opinions. Case-making  the essence of convincing  is then carried over into learning how to persuade  which  requires explicit attention to appeals to character  emotion  and style. Finally  the previous three aims all play roles in negotiation  which amounts to finding and defending positions capable of appealing to all sides in a dispute or controversy.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45279677906997,"sku":"ByrdShop_0073383848","price":162.29,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780073383842.jpg?v=1780605992","url":"https:\/\/atxbooks.com\/products\/the-aims-of-argument-a-brief-guide-9780073383842","provider":"ATX Books","version":"1.0","type":"link"}