{"product_id":"the-american-car-dealership-9780760306390","title":"The American Car Dealership","description":"\u003cp\u003eEver since the automobile was made accessible to the masses  car dealerships have been special places where desires  sweaty palms  and that new-car smell are distilled into an intoxicating elixir of freedom and ownership. From Art Deco showrooms of the 30s to modern glass-walled superstores  this nostalgic road trip revisits the architecture  marketing  and business practices that have become inextricably associated with auto retailers. A fascinating text accompanies an equally compelling collection of archival photography recalling past and present car dealer phenomena like new model previews and grand openings (i.e.  soaped showroom windows  veiled cars  search lights)  promotions and giveaways (banners  literature  buttons  pens  pedal cars  ashtrays  and anything else dealers could use to help make a sale)  business practices from early-century animal trade-ins to todays refreshing Saturn-style service  customer relations and service centers  and nontraditional automotive outlets like Sears-Roebuck and hardware stores. Sidebars highlight innovative dealerships and those that have been in business for decades.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45647974400053,"sku":"ByrdShop_0760306397","price":52.31,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780760306390.jpg?v=1781700321","url":"https:\/\/atxbooks.com\/products\/the-american-car-dealership-9780760306390","provider":"ATX Books","version":"1.0","type":"link"}