{"product_id":"the-anatomy-of-design-uncovering-the-influences-and-inspirations-in-modern-graphic-design-9781592532124","title":"The Anatomy of Design: Uncovering the Influences And Inspirations in Modern Graphic Design","description":"\u003cp\u003eAn iconic collection of design work presented in fresh and useful format. Designers are conceptual pack rats. They pack as much raw material in their brains as possible and then use that to build their own unique designs. The Anatomy of Design is what  in the butcher business  they call a \"side of beef.\" The authors selected fifty examples of graphic design that will be dissected  piece by piece  tissue by tissue  revealing an array of influences and inspirations. These are not necessarily the most well-known or celebrated objects of graphic design  though many contain the genetic codes of some canonical works. Instead  these represent contemporary artifacts that are well conceived  finely crafted  and filled with hidden treasures. Some are overtly complex and their influences are somewhat easy to see with the naked eye. Others are so simple that it is hard to believe there is a storehouse of inspiration hidden underneath. The selections include all kinds of design work including posters  book and record covers  packages  catalog covers  and more. Each exhibit is selected based on its ubiquity  thematic import  and aesthetic significance  and every page is a means to show how great work is derived from various inspirational and physical sources  some well-known  some unknown. Each design is presented on a gate-fold showing the featured design and and other works that share the key influences with extended captions explaining the whys and wherefores.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45651943030837,"sku":"ByrdShop_1592532128","price":261.74,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781592532124.jpg?v=1781846609","url":"https:\/\/atxbooks.com\/products\/the-anatomy-of-design-uncovering-the-influences-and-inspirations-in-modern-graphic-design-9781592532124","provider":"ATX Books","version":"1.0","type":"link"}