{"product_id":"the-business-benefits-of-gis-an-roi-approach-9781589482005","title":"The Business Benefits of GIS: An ROI Approach","description":"\u003cp\u003eThe Business Benefits of GIS: An ROI Approach presents a fact-based  benefits-focused methodology aimed at ensuring the sustainability of GIS initiatives by effectively demonstrating the success of the investment. Unlike other return-on-investment (ROI) books  the methodology addressed in The Business Benefits of GIS is based on an established framework and was adapted by ESRI  in collaboration with PA Consulting Group  to combine ESRI GIS expertise with PA Consulting Groups professional management experience. The result is a step-by-step framework with supplemental case studies  interactive digital tools  and templates that allow the reader to apply the books methodology to GIS initiatives and achieve consensus among stakeholders.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45652100218933,"sku":"ByrdShop_158948200X","price":44.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781589482005.jpg?v=1781849108","url":"https:\/\/atxbooks.com\/products\/the-business-benefits-of-gis-an-roi-approach-9781589482005","provider":"ATX Books","version":"1.0","type":"link"}