{"product_id":"the-complete-guide-to-competitive-intelligence-fifth-edition","title":"The Complete Guide to Competitive Intelligence (Fifth Edition)","description":"\u003cp\u003eThe Complete Guide to Competitive Intelligence is an invaluable source for the CI professional. Far-ranging in scope  comprehensive in detail  it establishes a blueprint for conducting the entire competitive intelligence process from start to finish. This 168-page book provides you with all the methodology necessary to gather and analyze intelligence  establish networks  conduct intelligence interviews  and more. Plus  it offers detailed instruction on designing and implementing a corporate CI process that can operate as an integral function of a corporation  company  division or an individual business unit.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44965088821301,"sku":"ByrdShop_0966321952","price":95.42,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780966321951.jpg?v=1770488397","url":"https:\/\/atxbooks.com\/products\/the-complete-guide-to-competitive-intelligence-fifth-edition","provider":"ATX Books","version":"1.0","type":"link"}