{"product_id":"the-cowboy-hat-book","title":"The Cowboy Hat Book","description":"Revised to include presidential hats  new celebrity hats  and a fully updated resource listing of custom hatters. The Cowboy Hat Book features an impressive array of cowboy hats  showcasing the wide variety of styles  colors  and fabrics used to create the cowboy hat  now a symbol of America and western culture that is recognized all over the world. Beginning with a brief history of the cowboy hat  the authors go on to explain the building of the perfect hat  its care and feeding  hat etiquette  hat hair  and more. Beautiful photos of real cowboys and movie cowboys sporting their trademark hats illustrate how creases  brims  shapes  and trims are unique to the individual who wears each hat. The Cowboy Hat Book celebrates the history and importance of this unique piece of clothing that hasnt fundamentally changed in more than 100 years. Ritch Rands family has been making handcrafted hats for over twenty years. His hats have rested on dozens of famous heads-from presidents to kings and heads of state to movie stars. He lives in Billings  Montana. William Reynolds is president and CEO of the marketing  PR  and advertising agency Banning Company  Inc. The company has a special division that services the western and equine industries. He lives in Malibu  California.","brand":"My Store","offers":[{"title":"Default Title","offer_id":44842182115381,"sku":"ByrdShop_0879056592","price":105.96,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/ByrdShop_0879056592.jpg?v=1765315852","url":"https:\/\/atxbooks.com\/products\/the-cowboy-hat-book","provider":"ATX Books","version":"1.0","type":"link"}