{"product_id":"the-hard-way-adapt-survive-and-win","title":"The Hard Way: Adapt  Survive and Win","description":"\u003cp\u003eBilly Billingham grew up tough; a grim future ahead of him offering little respite from the hostile streets he walked. Leaving school at eleven years of age  the threat of borstal hanging over his head  running with gangs in Birmingham  and almost being killed in a knife fight eventually led to Billy discovering the British armed forces at sixteen years of age. It would be the making of him.  Billingham would graduate from the Royal Marine cadets to enlisting with the Parachute Regiment in 1983  where he would serve with distinction as a Patrol Commander and expert sniper. In 1991 he took on an even bigger challenge  taking the SAS course  the fearsome and secretive elite special forces unit with a well-won reputation for excellence in operating in extreme and hazardous conditions. He excelled in this life  rising to the rank of sergeant major for the regiment  and undertaking dozens of classified and extremely dangerous missions. He would ultimately serve seventeen years with the SAS  serving in countless war zones  winning a commendation for bravery and being awarded the MBE. After leaving the army he would embrace the life of a bodyguard to Hollywood stars such as Angelina Jolie  Brad Pitt  Sir Michael Caine  Tom Cruise and Russell Crowe  before being recruited as one of the lead instructors on SAS - Who Dares Wins for television.  Billy is a highly-decorated veteran; with a reputation for excellence  honesty and integrity not only supporting his comrades Ant Middleton  Jason Fox and Ollie Ollerton  but equally intimidating and inspiring the contestants who take on the gruelling challenges each week. The Hard Way details Billys story thus far  but will also educate and enthral those wishing to seek a challenge and conquer it  the SAS way.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44945508827189,"sku":"ByrdShop_1471186733","price":57.08,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781471186738.jpg?v=1769891214","url":"https:\/\/atxbooks.com\/products\/the-hard-way-adapt-survive-and-win","provider":"ATX Books","version":"1.0","type":"link"}