{"product_id":"the-house-that-bogle-built-how-john-bogle-and-vanguard-reinvented-the-mutual-fund-industry","title":"The House that Bogle Built: How John Bogle and Vanguard Reinvented the Mutual Fund Industry","description":"\u003cp\u003e\"One of the best financial books of 2011.\" National Post  \"I highly recommend the book for those interested in Bogle  who became the conscience of the industry and the great company he built.\" Larry Swedroe  CBS MoneyWatch  John Bogles journey from financial-industry pioneer to one of its toughest critics Arguably the greatest shareholder advocate in the history of Wall Steet  John Bogle not only created the first index mutual fund but has become the primary voice for change in an industry plagued by excess and complacency. Bogle stumbled upon mutual funds by accident in 1949 as a college student at Princeton. In his junior year  he read a Fortune article about the burgeoning fund industry that sparked his interest  and he wrote his now famous senior thesis about it. What began as an intellectual pursuit would turn into Bogles life mission. The House That Bogle Built chronicles the years of Bogles development from college whiz kid into a titan of the mutual fund industry and shareholder advocate--highlighting his creation of the Vanguard Group and the Vanguard 500 Index Fund and his frequent battles to shake up the status quo. It takes you through the two decades he spent running Vanguard  until his forced retirement in 1999  and discloses what he thinks about the fund industry today. Bogle has always stood out for his extraordinary talents in math  analysis  management  and investing. But his most noteworthy trait is his most basic: his humanism in an industry not exactly famous for placing people over profit. Its Bogles dedication to clients interests above all else that has earned him the reputation as the \"conscience\" of the investing industry. In his ninth decade of life  Bogle is remarkably candid about the role he plays at Vanguard today--and about his opinion of Jack Brennan  his successor. \"How do you keep Vanguard a place where judgment has at least a fighting chance to triumph over process?\" he asks. Skeptical but never defeatist  Bogle maintains a retired-but-active status at the company  keeping a close watch over those now at the helm of Vanguard. The House That Bogle Built reveals one of the investing worlds most fascinating and complex figures. A dogged advocate of shareholder democracy  he was a self-confessed \"dictator\" at Vanguard. A brilliant mathematician  he is more interested in people than numbers. Fiercely competitive  he bemoans the cut-throat approach that drives his industry of choice. Always  though  Bogle places the good of the client before anything else--a practice that has become steadily rarer in his business. The House That Bogle Built provides an insightful look at the past  present  and future of one of todays largest industries  through the eyes of one of its most influential pioneer.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44963338420277,"sku":"ByrdShop_0071749063","price":27.72,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780071749060.jpg?v=1770412484","url":"https:\/\/atxbooks.com\/products\/the-house-that-bogle-built-how-john-bogle-and-vanguard-reinvented-the-mutual-fund-industry","provider":"ATX Books","version":"1.0","type":"link"}