{"product_id":"the-natural-laws-of-business-how-to-harness-the-power-of-evolution-physics-and-economics-to-achieve-business-success-9780385501590","title":"The Natural Laws of Business: How to Harness the Power of Evolution  Physics  and Economics to Achieve Business Success","description":"\u003cp\u003eRunning a businessany businessis a risky proposition. It often seems that we are being buffeted by random variables in the economy and the marketplace that are not only beyond our control  but impossible to foresee with any true certainty. But in the groundbreaking The Natural Laws of Business  businessman and entrepreneur Richard Koch  author of The 80\/20 Principle  reveals a unique and remarkably accurate way in which managers and executives can use fundamental principles of science to anticipate and dramatically improve their chances of success.  From Newtonian physics and Mendelian genetics to cutting-edge chaos theories  science explains how and why the worldincluding the business world works the way it does. Now  Richard Koch provides fascinating  completely accessible explanations of key scientific and economic theories  including their history and development. Through real-life examples and practical instructions he shows us how to successfully incorporate these natural laws into daily business decisions. For instance  drawing on four centuries of scientific progress  Koch explains how Darwins theory of natural selection can become the key to enhancing a companys competitive advantage; how Einsteins theory of relativity can hold the secrets to improving time management; how the insights of evolutionary psychology can help managers improve their relationship with their employees; and how a Plague Theory formula can help predict the impact of technology or product innovation on your business.  First published in the United Kingdom  where it has garnered praise from noted academics  critics  and business leaders  The Natural Laws of Business is a groundbreaking  highly insightful examinationfor science lovers and business leaders alike--of the essential tools and techniques for analyzing and dealing successfully with the ever-changing business environment of the twenty-first century.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45646821982261,"sku":"ByrdShop_0385501595","price":27.57,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780385501590.jpg?v=1781678854","url":"https:\/\/atxbooks.com\/products\/the-natural-laws-of-business-how-to-harness-the-power-of-evolution-physics-and-economics-to-achieve-business-success-9780385501590","provider":"ATX Books","version":"1.0","type":"link"}