{"product_id":"the-pan-am-building-and-the-shattering-of-the-modernist-dream-1","title":"The Pan Am Building And The Shattering Of The Modernist Dream","description":"The Pan Am Building and the reaction to it signaled the end of an era. Begun when themodernist aesthetic and the architectural star system ruled architectural theory and practice  thecompleted building became a symbol of modernisms fall from grace. In The Pan Am Building and theShattering of the Modernist Dream  Meredith Clausen tells the story as both history and cautionarytale -- a case study of how not to plan and execute a large-scale urban project that seemsespecially relevant in light of the World Trade Center and the ongoing discussions over what shouldbe built in its place.The Pan Am Building was despised by many as soon as the plans were announcedin 1958. The star power of the celebrity architects -- those deans of modernism  Walter Gropius andPietro Belluschi -- overrode critics objections. When construction was completed in 1963  it becamemore than an architectural question; this \"mute  massive  overscaled octagonal slab \" as Clausendescribes it  built over Grand Central Terminal  blocked the view down Park Avenue  created deepshadows where there had been sunlight  and poured 25 000 office workers on the sidewalks eachmorning and evening. As Clausen tells it  the story of the building -- which was undistinguishedarchitecturally but important because of its location and its moment in history -- encompasses theend of modernisms social idealism  the decline of Gropiuss and Belluschis reputations  thevictory of private interests over public good  the revival of architectural criticism in the press(both Ada Louise Huxtable and Jane Jacobs emerged as prominent and influential critics)  the birthof the historic preservation movement  and the changing culture and politics of New YorkCity.","brand":"My Store","offers":[{"title":"Default Title","offer_id":44915420659765,"sku":"ByrdShop_0262033240","price":318.62,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/ByrdShop_0262033240_0b62a9c5-761f-48eb-9cbf-9f712fe28962.jpg?v=1772671309","url":"https:\/\/atxbooks.com\/products\/the-pan-am-building-and-the-shattering-of-the-modernist-dream-1","provider":"ATX Books","version":"1.0","type":"link"}