{"product_id":"the-power-of-four-leadership-lessons-of-crazy-horse","title":"The Power of Four: Leadership Lessons of Crazy Horse","description":"\u003cp\u003eWhat makes a good and true leaderbrute power and force? The ability to persuade? Simply holding an influential position? Joseph M. Marshall III  the renowned author of the bestselling The Lakota Way  says no. Reminding us that those who hold public office are first and foremost politicians  and that corporate bigwigs serve the bottom line  Marshall presents us with a different idea of leadership  one drawn from his own Lakota Sioux culture. True leadership  he informs us  is only possible when character is more important than authority. Marshall III draws inspiration from three names that have resonated powerfully throughout history to develop his unique concept of leadership: Sitting Bull  Red Cloud  and  especially Crazy Horse  whose fascinating life Marshall already chronicled in a biography that Publishers Weekly praised as vivid and haunting. Crazy Horse did not teach leadership; he simply demonstrated it  effectively and with compassion. Four factors stand out when looking at him as a leader  and they were the basis of his success: Know yourself. Know your friends. Know the enemy. Lead the way. The Power of Four shows how and why these maximsand this Native American philosophy of leadershipis not only applicable to todays world  but desperately needed: why leadership by example is more powerful than authority; and why the selection of leaders also becomes one way of controlling those very same leaders. Marshall will open readers eyes and help them discover how to apply a new set of principles and actions to their own lives.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44986330021941,"sku":"ByrdShop_1402748817","price":27.48,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781402748813.jpg?v=1770896329","url":"https:\/\/atxbooks.com\/products\/the-power-of-four-leadership-lessons-of-crazy-horse","provider":"ATX Books","version":"1.0","type":"link"}