{"product_id":"the-research-imagination-an-introduction-to-qualitative-and-quantitative-methods","title":"The Research Imagination: An Introduction to Qualitative and Quantitative Methods","description":"\u003cp\u003eThe idea that science is a blueprint for research  and imagination gives research its life and purpose inspired this comprehensive explanation of research methodology. The authors decades of experience have revealed that research is a craft requiring judgment and creativity  not simply memorization and application of the rules of science. This book covers a wide variety of data-collection techniques  but presents them as reinforcing  rather than competing with one another  thus striking a balance between qualitative and quantitative methods and proving an essential resource for instructors and students of sociology.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44986299580469,"sku":"ByrdShop_052170555X","price":45.5,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780521705554.jpg?v=1770895159","url":"https:\/\/atxbooks.com\/products\/the-research-imagination-an-introduction-to-qualitative-and-quantitative-methods","provider":"ATX Books","version":"1.0","type":"link"}