{"product_id":"the-will-to-manage-corporate-success-through-programmed-management-9780070067356","title":"The Will to Manage: Corporate Success Through Programmed Management","description":"\u003cp\u003eIn 1933  Marvin Bower was hired by McKinsey \u0026amp; Company to manage a newly acquired branch in New York. He served as managing director from 1950 to 1967  and remained a leadership figure at McKinsey as director and partner until 1992. He \"is considered the father of modern management consulting\" (Harvard Business School). His principled insistence on impeccable professional standards in substance  ethics  and style; his dedication to the professional development of his colleagues; and his candor  all served as a role model for several generations of management consultants  both within and outside McKinsey.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45921642348597,"sku":"ByrdShop_007006735X","price":335.9,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780070067356.jpg?v=1787597391","url":"https:\/\/atxbooks.com\/products\/the-will-to-manage-corporate-success-through-programmed-management-9780070067356","provider":"ATX Books","version":"1.0","type":"link"}