{"product_id":"this-business-of-television","title":"This Business of Television","description":"\u003cp\u003eBroad in scope and rich in detail  This Business of Television has been the essential sourcebook for producers  writers  broadcasters  network executives  and other television professionals since the first edition was published in 1991. And as the television business continues to evolve  This Business of Television evolves along with it. This comprehensive guide to the legal  economic  and production aspects of the industry has been completely revised and restructured to reflect the rapid changes in television today  both domestically and internationally. A users guide to television contracts  plus directories of associations  government agencies  and producers and distributors  make this book an invaluable resource for anyone involved withor simply interested inthe business of television.   Practical and comprehensivethe only book of its kind!   More than 300 American colleges and universities have television curriculums   Revised edition focuses on the changing world market for television   Replaces ISBN 0-8230-7704-7\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44963997515829,"sku":"ByrdShop_0823077632","price":53.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780823077632.jpg?v=1770444797","url":"https:\/\/atxbooks.com\/products\/this-business-of-television","provider":"ATX Books","version":"1.0","type":"link"}