{"product_id":"transnational-management-text-cases-readings-in-crossborder-management","title":"Transnational Management: Text  Cases \u0026 Readings in Cross-Border Management","description":"\u003cp\u003eTransnational Management focuses on the management challenges associated with developing strategies and managing the operations of companies whose activities stretch across national boundaries. The purpose of this book is to provide a conceptual framework showing the interplay between the multinational corporation  the countries in which it does business  and the competitive environment in which it operates. Through text narrative  cases  and readings  the authors skillfully examine the development of strategy  organizational capabilities  and management challenges for operating in the global economy.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44986461683765,"sku":"ByrdShop_0078029392","price":61.62,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9780078029394.jpg?v=1770905818","url":"https:\/\/atxbooks.com\/products\/transnational-management-text-cases-readings-in-crossborder-management","provider":"ATX Books","version":"1.0","type":"link"}