{"product_id":"understanding-new-media","title":"Understanding New Media","description":"\u003cp\u003eThe new media landscape touches every aspect of our social  political and cultural lives. It is more important than ever  therefore  that we are able to understand and explain the complexity of our digital world.  Understanding New Media gives students the tools and the knowledge they need to make sense of the relationship between technologies  media and society. This best-selling student introduction: Makes complex ideas accessible  clearly explaining the key thinkers  theories and research students need to understand Brings theory to life with a range of new case studies  from selfies or trolling  to the app economy and algorithms in social media Gets students started on projects and essays with guided research activities  showing them how to successfully put learning into practice Provides guided further reading  helping students to navigate the literature and extend their studies beyond the chapter Understanding New Media remains the perfect guide to the past  present and future of the new media world. It is a vital resource for students across media and communication studies and sociology  and anyone exploring new media  social media or digital media.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44956470837301,"sku":"ByrdShop_1446297101","price":33.58,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781446297100.jpg?v=1770320221","url":"https:\/\/atxbooks.com\/products\/understanding-new-media","provider":"ATX Books","version":"1.0","type":"link"}