{"product_id":"video-marketing-for-dummies-9781118188767","title":"Video Marketing For Dummies","description":"\u003cp\u003eSavvy advice for adding video to your marketing plan Video marketing is rapidly gaining popularity in onlinemarketing and this fun-but-practical guide presents you with allaspects of video marketing from planning to production todistribution. Youll learn how to create a video strategy  producean effective video  put it online  and get your video to the rightconsumers so you can help your business succeed. The author teamhas vast experience in video creation and marketing and exploresten video campaigns so you can learn from their successes andchallenges. Offers an overview of the video marketing process  how to buildit into an existing marketing plan  and create a video outline Covers the necessary steps for creating the video  fromscripting to shooting to editing Walks you through the process of sharing video on a companysite  social site  or other hosts and then draw the rightaudience Details the new frontiers of video marketing including mobilevideo and measuring results Featuring invaluable advice for creating an effective videomarketing campaign  Video Marketing For Dummies is essentialreading on this marketing trend.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":67931502870581,"sku":"ByrdShop_1118188764","price":57.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781118188767.jpg?v=1794213020","url":"https:\/\/atxbooks.com\/products\/video-marketing-for-dummies-9781118188767","provider":"ATX Books","version":"1.0","type":"link"}