{"product_id":"video-production-handbook","title":"Video Production Handbook","description":"\u003cp\u003eThis new edition of the Video Production Handbook walks students through the full video production process  from inception of idea to final distribution. Concentrating on the techniques and concepts behind the latest equipment  this book demonstrates the fundamental principles needed to create good video content on any kind of budget. Ideal for students  the new edition features a new chapter on directing and updated information on the latest DSLR and cinema cameras  LED lighting and much more. A companion website with additional resources for professors rounds out this full-color  highly visual text to meet all of your video production learning needs.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":44952292393013,"sku":"ByrdShop_1138693499","price":34.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781138693494.jpg?v=1770451584","url":"https:\/\/atxbooks.com\/products\/video-production-handbook","provider":"ATX Books","version":"1.0","type":"link"}