{"product_id":"virgil-exner-visioneer-the-official-biography-of-virgil-m-exner-designer-extraordinaire-9781787117396","title":"Virgil Exner: Visioneer: The official biography of Virgil M. Exner  designer extraordinaire","description":"\u003cp\u003eThe story of a man who brought his own personal style to the world of industrial design  from automobiles to powerboats. Some 50 years after his design masterpieces wrested styling leadership away from General Motors Harley Earl  and 34 years after his untimely death  in the minds of car enthusiasts worldwide Virgil Exners name still remains inexorably linked to the Chrysler Corporation.  For an all-too-brief period  Exners name epitomised all that was great and exciting in America. His thrilling automobile designs from the mid-fifties took the world by storm and put Chrysler at the top. His work was nothing less than revolutionary. Until the mid-fifties  engineers  creating cars that were reliable but invariably staid and conservative  had dominated auto design. Exner introduced to Chrysler  firstly with his idea cars then with production models  vehicles that were wanted for their looks  but  at the same time  were soundly engineered: automobiles that carried classic proportions and gave the illusion of movement even whilst stationary. Exners design of the 1947 Studebaker established the template for all modern cars  and was a huge success. Along with automobile styling  his talents stretched to many other areas of industrial design  from trains to trucks and boats to Buicks.  This book gets into the character of the man; his strengths and weaknesses  his personal tragedies  and his vision of modern transport. Discover why he set up in competition with Raymond Loewy; get the facts behind historic inaccuracies  and why he was made a scapegoat for the sales disaster of the early sixties  then delight in his fine artwork and his love of motor racing.  With many previously unseen works of art and family photos among the 150 colour images throughout  this is a unique and fascinating insight into a pivotal player in the development of the modern automobile.\u003c\/p\u003e","brand":"My Store","offers":[{"title":"Default Title","offer_id":45666173845557,"sku":"ByrdShop_1787117391","price":75.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0627\/8139\/0901\/files\/9781787117396.jpg?v=1782421743","url":"https:\/\/atxbooks.com\/products\/virgil-exner-visioneer-the-official-biography-of-virgil-m-exner-designer-extraordinaire-9781787117396","provider":"ATX Books","version":"1.0","type":"link"}