HomeBusiness & Finance BooksA Double Scotch: How Chivas Regal and The Glenlivet Became Global Icons
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A Double Scotch: How Chivas Regal and The Glenlivet Became Global Icons

hardcoverJanuary 1, 2005
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ISBN-13: 9780471662716 ISBN-10: 0471662712
Publisher
Wiley
Binding
hardcover
Published
January 1, 2005
Weight
1.4 lbs
Dimensions
24.10×2.50×16.00 cm

About this book

A Double Scotch: How Chivas Regal and The Glenlivet Became Global Icons by Pacult, F. Paul. hardcover edition. ISBN: 9780471662716.

A Double Scotch tells the intertwined success stories of Chivas Regal and The Glenlivet—two Scotch whisky brands recognized the world-over for their unparalleled quality. Founded by Scottish grocers from Aberdeen, Chivas Regal stands as the world’s most popular prestige blended Scotch. First distilled by a pistol-packing Highlander, The Glenlivet is today the top-selling single-malt Scotch in America. F. Paul Pacult explores these two iconic spirits and tells the remarkable story of the two families who endured numerous hardships to build their brands. A business book that goes down easy, A Double Scotch tells the story of the world’s favorite whiskies, and the story of the nation and families that made them so.