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Advertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition

Name: Advertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition
Brand: McGraw-Hill Education
SKU: ByrdShop_0073404861
Price: 158.77 USD
Availability: InStock

hardcover – January 25, 2011

by George E. Belch

$158.77 USD

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ISBN-13: 9780073404868 ISBN-10: 0073404861

Publisher

McGraw-Hill Education

Binding

hardcover

Published

January 25, 2011

Weight

4.3 lbs

Dimensions

29.50×3.60×21.10 cm

About this book

Advertising and Promotion: An Integrated Marketing Communications Perspective, 9th Edition by George E. Belch. hardcover edition. ISBN: 9780073404868.