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Advertising, The Uneasy Persuasion: Its Dubious Impact On American Society

paperbackSeptember 3, 1986
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ISBN-13: 9780465000807 ISBN-10: 0465000800
Publisher
Basic Books
Binding
paperback
Published
September 3, 1986
Weight
0.5 lbs
Dimensions
21.00×1.90×13.30 cm

About this book

Advertising, The Uneasy Persuasion: Its Dubious Impact On American Society by Schudson, Michael. paperback edition. ISBN: 9780465000807.

A examination of advertising in America, as a business and as a social institution, finds much lacking in the businesss importance and effectiveness and much that is problematic in advertisings social impact