An Introduction to Behavioral Economics

About this book

An Introduction to Behavioral Economics offers a comprehensive rigorous and up-to-date introduction to what is one of the most rapidly advancing areas in economics today. It considers the debates in this exciting field through a cross-disciplinary approach that incorporates insights from economics and other social sciences as well as evolutionary biology and neuroscience. This edition features: - Two new chapters Chapter 2 on methodology and Chapter 4 on beliefs heuristics and biases - Fully revised content including expanded material on neuroeconomics rationality and behavioral game theory - A large number of real-life case studies and examples as well as review questions