An Introduction to Behavioral Economics

An Introduction to Behavioral Economics by Wilkinson, Nick. paperback edition. ISBN: 9780230291461.

An Introduction to Behavioral Economics offers a comprehensive, rigorous, and up-to-date introduction to what is one of the most rapidly advancing areas in economics today. It considers the debates in this exciting field through a cross-disciplinary approach that incorporates insights from economics and other social sciences, as well as evolutionary biology and neuroscience. This edition features: - Two new chapters, Chapter 2 on methodology and Chapter 4 on beliefs, heuristics and biases - Fully revised content, including expanded material on neuroeconomics, rationality, and behavioral game theory - A large number of real-life case studies and examples, as well as review questions