Becoming American Express: 150 Years of Reinvention and Customer Service
hardcover
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January 1, 1999
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ISBN-13: 9780916103583
ISBN-10: 0916103587
About this book
Becoming American Express: 150 Years of Reinvention and Customer Service by Reed Massengill. hardcover edition. ISBN: 9780916103583.
The story of American Express is a fascinating one, filled with interesting and sometimes quirkly characters who--through a combination of brains, perseverance and luck--shaped the companys development during the past century and a half. This oversized hardcover is richly illustrated with photographs and advertisements from the American Express Corporate Archives.
