Beyond Selling Value: A Proven Process to Avoid the Vendor Trap

Beyond Selling Value: A Proven Process to Avoid the Vendor Trap by Shonka, Mark. hardcover edition. ISBN: 9780793167777.

"In Beyond Selling Value, top sales consultants Mark Shonka and Dan Kosch share their proven process for becoming a critical partner in their customers success. From targeting the most promising prospects, to bypassing the gatekeepers, to reaching the decision makers who are empowered to buy, and to closing the deal with a powerful presentation, the authors impart their battle tested secrets to forging long term business relationships."