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Business Research Methods, 8th Edition (with Qualtrics Card)

Name: Business Research Methods, 8th Edition (with Qualtrics Card)
Brand: South-Western
SKU: ByrdShop_1439080674
Price: 93.18 USD
Availability: InStock

hardcover – August 17, 2009

by Zikmund, William G.

$93.18 USD

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ISBN-13: 9781439080672 ISBN-10: 1439080674

Publisher

South-Western

Binding

hardcover

Published

August 17, 2009

Weight

3.8 lbs

Dimensions

29.80×3.20×22.90 cm

About this book

Business Research Methods, 8th Edition (with Qualtrics Card) by Zikmund, William G.. hardcover edition. ISBN: 9781439080672.

BUSINESS RESEARCH METHODS, 8E, examines a variety of research methods that can be utilized across business functions including marketing, finance, management, and accounting. The book superbly demonstrates how the practice of business research aids managers in making critical business decisions in our new digital age.